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DA DataAcuity by The Geek Network

DataAcuity — Product Specification

Status: Strategic direction confirmed. BI data flows to be defined. Classification: Public-safe: offering name + high-level positioning only. Internal: strategy, flows, pricing. Links: See AppInfo/_shared/CONFIDENTIAL-internal-narrative.md for internal strategic context. Memory: CLAUDE_SESSION_STATE.md → Active Work section.


What DataAcuity Is (Public-safe)

DataAcuity is The Geek Network's enterprise-facing data and business intelligence platform.

It provides organisations with structured, consented, ethically-sourced insights from one of the most data-rich ecosystems in Africa — built on a network where every user is compensated for their data, not extracted from.

The difference from traditional BI: the underlying data is:

  • Consented at point of interaction (per-app consent, per-user control)
  • Verified (identity anchored via SDPKT + TrustSeal)
  • Multi-lingual and offline-capable (Aether by Circle mesh captures activity even without internet)
  • Real-world (TagMe's social graph captures physical-world activity not available via web crawl)
  • Pan-African and increasingly global

The Three-Path Strategy (Internal — do not publish)

Reference: AppInfo/_shared/CONFIDENTIAL-internal-narrative.md

Path A — Single enterprise data contract: REJECTED. Beholden to one business.

Path B — Industry reports: ✅ Chosen.

  • Aggregated, anonymised sector reports sold to industries
  • No single client dependency
  • Compliant with 200+ territory laws by design (see AppInfo/_shared/aether-global-compliance.md in .claude-memory/)
  • Example output: "South African consumer spend patterns by province, Q1 2026, anonymised cohort N=400,000"

Path C — Embedded Pro tier: ✅ Chosen.

  • Premium data layer embedded within enterprise products
  • API access to aggregated signals (not raw PII)
  • SDK for embedding DataAcuity dashboards in partner platforms
  • Pricing: subscription-based, tiered by API call volume / active seats

Path D — Wolverine Observability SaaS: ✅ Chosen.

  • The Wolverine self-healing pipeline (already running at WolverineAPI:5014) becomes a standalone SaaS product
  • Sell the AI-powered event sourcing + anomaly detection + auto-remediation as a product
  • Target: mid-market engineering teams who can't afford enterprise observability tools
  • Differentiator: built for high-churn, low-infrastructure African tech stacks

Data Sources (The Ecosystem Feeds DataAcuity)

Source Signal type Notes
SDPKT Financial behaviour (spend categories, frequency, amounts) Wallet transactions, anonymised
TagMe Physical-world presence (locations, events, experiences) Social graph + offline mesh tags
The Job Center Labour market signals (search terms, application rates, role demand) Sector + geography
SleptOn Content economy (creator category, pricing sensitivity, buyer demographics) Purchase metadata
KiffStore Consumer preferences (local product categories, spend patterns) Cart + purchase data
txtMe! Communication patterns (message frequency, group size, channel growth) Metadata only, no content
ShhMoney Savings + investment behaviour (goal types, deposit frequency, risk preference) Anonymised profiles
Takemehome.co.za Mobility patterns (routes, departure times, affordability bands) Transport demand data
Panik Safety patterns (incident type, geography, time of day) Anonymised + aggregated
TrustSeal Document verification demand (document types by geography) Verification metadata
Bruh! Cross-app engagement (which apps used together, journey sequences) Ecosystem-level behaviour

All signals: consented via per-app consent UI. Users earn Qi for consenting. See AppInfo/Butler/QI_KARMA_ECONOMIC_MODEL.md.


BI Data Flows (TO BE DEFINED — open task)

This section is the core outstanding work. The user directive: "DataAcuity needs us to define the BI data flows."

Proposed flow architecture (draft — requires validation):

[App Layer] → [Event Bus / WolverineAPI:5014] → [DataAcuity Aggregation Layer]
                                                        ↓
                                           [Anonymisation + Cohort Builder]
                                                        ↓
                            ┌──────────────┬────────────┴──────────────┐
                            ↓              ↓                           ↓
                    [Industry Reports]  [Embedded Pro API]   [Wolverine SaaS Dashboard]
                    (PDF/dashboard)     (REST endpoints)      (Ops + anomaly UI)

Key questions to answer (next session):

  1. What is the event schema emitted by each app to WolverineAPI?
  2. How does the Anonymisation layer work — k-anonymity, differential privacy, or both?
  3. What is the Cohort Builder logic — demographic segmentation rules?
  4. What are the Pro API endpoints and their output schemas?
  5. How does the Wolverine SaaS differ from the internal WolverineAPI — white-label or shared?
  6. Where does the DataAcuity data warehouse live? PostgreSQL on .104/.105? Or separate?
  7. What is the data retention policy per source?
  8. How does per-territory compliance (GDPR, POPIA, CCPA, NDPR etc.) affect the flow?

Reference files that inform this:

  • docs/WOLVERINE_HEALING_PIPELINE.md — internal Wolverine architecture
  • AppInfo/_shared/aether-global-compliance.md in .claude-memory/ — territory compliance rules
  • AppInfo/_shared/banking-compliance-rules.md in .claude-memory/ — financial data rules

Compliance by Design

DataAcuity must comply with laws of 200+ territories by design — not as an afterthought.

Key territory laws that affect data products:

  • South Africa: POPIA (Protection of Personal Information Act)
  • EU/Netherlands: GDPR
  • Nigeria: NDPR (Nigeria Data Protection Regulation)
  • Kenya: Data Protection Act 2019
  • Japan: APPI (Act on the Protection of Personal Information)
  • USA: CCPA (California), various state laws
  • Brazil: LGPD
  • India: DPDP Act 2023

Design rule: anonymised aggregated reports are the baseline. No raw PII leaves the network perimeter. Cohort minimum size = 1000 (below which data is suppressed).


Relationship to The Geek Network

DataAcuity is NOT a separate company. It is a B2B product surface of The Geek Network.

  • Branded separately (DataAcuity, not "The Geek Network BI")
  • But powered entirely by TGN infrastructure
  • Revenue flows to the Bengu Group via the holding structure (see CONFIDENTIAL doc)
  • Users of the ecosystem are never sold to. Their consented data earns them Qi. The aggregate insights are sold to third parties. This is the ethical framing: transparent, compensated, consented.

Public-safe messaging for thegeek.co.za /offerings/data-acuity

See AppInfo/TheGeek/TheGeek_Offerings_Pages.md for the actual page copy.

Key message: "Enterprise BI built on data that respects people. Every insight is consented. Every contributor is compensated."


Files to create in next session

  • Define event schema per app (in AppInfo/DataAcuity/event-schemas/)
  • Define anonymisation rules (AppInfo/DataAcuity/DataAcuity_Anonymisation.md)
  • Define Pro API endpoint list (AppInfo/DataAcuity/DataAcuity_API_Spec.md)
  • Define Wolverine SaaS product surface (AppInfo/DataAcuity/Wolverine_SaaS_Spec.md)
  • Create AppInfo/DataAcuity-store/metadata.json if DataAcuity gets its own web property
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